Pioneer Raises Funds Through Street Art

Posted by Jazmine Graza, Jul 22, 2011

Art in the Mix featured original art made out of Pioneer’s CDJ-2000 digital music player.

From graffiti to break-dancing to music, Downtown LA street culture has exploded in the mainstream and continues to inspire a hungry crowd. Yesterday Pioneer partnered with MOCA to bring Art Mix, a pop-up exhibit and fundraiser featuring art made out of Pioneer DJ mixers. The tent featured 15 pieces of art created by select group of urban artists as well as a few DJs. This unique fundraising program brings together many of the world’s best DJs, urban artists and designers to create original works of art using Pioneer’s renowned industry standard CDJ-2000 digital music player.  The one-of-a-kind celebrity designed art pieces will be exhibited in key markets across the country this summer, culminating in an online auction to benefit the VH1 Save The Music Foundation to restore music education programs in public schools.

Hailing from the Crewist Gallery in the Historic Core, featured artist Man One said his piece, “All That Scratchin’ Got Me Ichin’” was inspired by his love for scratchin’ records. “It is so amazing how everything is digitized now, it’s so cool that you can actually scratch on cds.”

Visitors were able to gain hands on experience mixing with six Pioneer DJ stations set up along the art pieces. It was cool being able to play with real DJ equipement and getting a feel for what the pros use. After a quick lesson and some pointers from a local DJ spinning, I felt like I was ready to conquer the world one stage at a time. Watch out Steve Aoki. Here comes DJ Jazzy May.

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